Erowid References Database
Farrell M.
“Ecstasy and the oxygen of publicity”.
Br J Addict. 1989;84(8):943.
|
Abstract
The capacity of the newspapers and television to draw attention and create a band wagon has been amply demonstrated in the coverage of the most recent drug craze. A sexy slogan sells the soap or so it could be said of last year's sales pitch in the U.K. When you are trying to sell something that has a jaded image the best idea is to call it something new and sexy like 'Crack' or 'Ecstasy'.
|
# |
Submit Comment |
|
[
Cite HTML ]